People do Google searches every day –
There is a plethora of keywords or phrases people search for on Google every single day. When your website is set up correctly with SEO, these searchers can be directed right to you to find the help they need.
Not to say this will happen overnight. A quality SEO campaign takes time and great content, but without it, you’re left to luck and referrals.
Your competition is already doing it –
SEO isn’t new and it’s not going away anytime soon. People will continue using the internet to search for answers. If you haven’t already jumped on this train to improve your position – it’s time to catch up. Chances are your competition is already using this tool and benefiting from it. Don’t let your competitors outmaneuver you.
Organic traffic is (mostly) free –
You can use pay-per-click ads to get noticed, but it only lasts for so long until the money runs out. When your site is optimized with SEO and filled with great content, you’ll pop up in searches now and even years from now.
To do it right, you may invest in your business by paying a local company to optimize your site and keep it updated, but it’s an investment that produces long-term results when the organic traffic you receive over time comes naturally.
Here is an example of one of our current clients. Over the course of 5-6 weeks, we took their rankings from pages 51+ all the way to page 1. This obviously didn’t happen overnight, but it just goes to show how valuable organic SEO keywording can impact your company. They are now recognized before much of the other businesses in the same line of work – making them found almost effortlessly.
Build relationships and increase engagement –
Optimizing your site with SEO garners the attention of searchers and quality content keeps them there by drawing them in to learn more. By engaging the reader and building relationships with clients or customers on your website and via social media, they’ll likely stick around and check out your full range of services.
Increase the use of keywords naturally –
Filling your website with choppy content loaded with keywords meant for Google robots doesn’t translate well to humans. Your content should provide value with keywords sprinkled naturally throughout. Google now requires it and looks for companies providing quality content over months and years. Without this built up over time, it could be potentially damaging to your business.
A local expert on SEO in Colorado Springs can help decide which keywords are searched most often in relation to your specific business. They can also provide quality content with keywords inserted naturally to provide value and get you higher rankings.
By optimizing your website with SEO, you’ll grow your business and increase organic traffic the natural way. If you need help getting started, at UZU Media we’re the local experts on SEO in Colorado Springs. We’d love to work with you to increase traffic and get the results you’re looking for. Check out our services and contact us for more information.